Marketing to Desperate Buyers In Hungry Markets Can Generate Huge Sales and Profits

If you focus on marketing to desperate buyers for your products and services, you can generate a lot of sales and profits… even if you’re a new marketer.

Desperate buyers can include people that are extremely motivated to find solutions to their problems as well as passionate collectors and hobby enthusiasts.

Marketing to Desperate Buyers In Hungry Markets Can Generate Huge Sales and Profits

You need to perform market research to find desperate buyers for marketing. If you can target desperate buyers in a hungry market, you can generate a lot of sales and profits — even if you’re a new marketer.

This is a true story…

My best friend was laid off and was selling his sports memorabilia on eBay.com. What was shocking to me was that his prospects kept emailing him… BEGGING him to sell his sports memorabilia.

They were writing long emails and offering lots of money. Some were offering $100, $200, $300 and even over $400 for ONE of his football jerseys. It was crazy! I had never seen anything like it.

What was crazier was that my friend would not consider selling his stuff for less than $1000 to $2000. He bought those football jerseys for about $50 years ago.

Why were these prospects desperate to buy these football jerseys? They were collectors and desperate buyers for sports memorabilia.

Focus On Marketing to Desperate Buyers In Hungry Markets and You Can Generate Huge Sales and Profits

Desperate buyers can include people who are passionate collectors and hobby enthusiasts as well as people that are extremely motivated to find solutions for their problems.

  • Collectors collect trading cards, coins, stamps, action figures, comic books and autographs as well as historical, entertainment and sports memorabilia. They’re usually desperate to increase their collection.
  • Enthusiasts are obsessive about improving their knowledge and skill. Enthusiasts include golfers, sports fanatics, sports car enthusiasts, bird watchers, fitness freaks, wine lovers, fans of movie stars, etc. They’re constantly hungry and desperate buyers for their obsession.
  • People are usually desperate for solutions to problems that affect their appearance, such as, acne, wrinkles, belly fat, hair loss, excess hair, excess weight, muffin top, man boobs, age spots, loose skin, etc.
  • People are usually desperate for solutions to problems that affect their health and longevity, such as, diabetes, high blood pressure, high cholesterol, memory loss, obesity, weight gain, pain, addictions, etc.
  • People are usually desperate for solutions to embarrassing problems, including yellow teeth, bad breath, fungal infections, erectile dysfunction, cold sores, constipation, urinary incontinence, bowel incontinence, head lice, genital itching, genital warts, hemorrhoids, foot odor, body odor, flaky skin, hot flashes, etc.
  • People are usually desperate for solutions to problems that affect their relationships, including cheating, divorce, marriage problems, dating problems, matrimonial problems, etc.
  • People are usually desperate for solutions to problems that affect their money, including, bankruptcy, foreclosure, student loans, personal loans, payday loans, reverse mortgage, loan refinancing, mortgage loans, etc.
  • People are usually desperate for solutions to problems that affect their job and career, such as, termination, lay off, job search, internship search, graduation from college or graduate school, etc.
  • People are usually desperate for solutions to problems that affect their business, such as, starting a business, building a successful business, marketing products and services, business lawsuits, business loans, business equipment, etc.

You need to perform market research to find desperate buyers for marketing. If you can target desperate buyers in a hungry market, you can generate a lot of sales and profits — even as a new marketer.

When I was a newbie, I didn’t really know how to write good advertising. It takes time for anyone to learn and improve your marketing skills.

What helped me generate lots of sales even as a new marketer?

I understood that desperate buyers do not really care that your ads are not very good. They just want a solution for a problem that they’re desperate to solve.

Especially if you’re just starting out as a marketer, it’s extremely important to find ways to stack the odds in your favor when you’re creating your marketing campaigns.

By targeting desperate buyers for marketing products and services, you can increase your chances of generating a lot of sales and profits… even if you’re a complete beginner.

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