Digital Marketing Strategy: Understanding Your Target Market [Infographic]

The key to success for any digital marketing strategy is understanding your target market.

What do you need to know about potential buyers in your target market?

  • Who are they? Are they boomers, parents, teachers, students, doctors, etc.
  • What do they do for fun? Are they fitness fanatics, golfers, book lovers, etc.
  • Where are they? Are they in your local community living in other countries?
  • What offer will appeal to them? Will they buy if you offer them coupons, free shipping, discounts, etc.
  • What devices do they use to stay connected with family and friends?
  • What do they do online? Do they like to watch videos, read, shop or browse online?

Check out the infographic below to learn more…

Digital Marketing Strategy: Understanding Your Target Market

What You Need to Know About Your Target Market

Credit: Splash Omnimedia.


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